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Timeline

1975

Cromex Resinas Sintéticas

Foundation of the company CROMEX RESINAS SINTÉTICAS LTDA, with the production of Specialties.

1977

Plásticos Branco

Foundation of the company PLÁSTICOS BRANCO IND. COM. LTDA, with the production of Commodities.

1979

Our Own Headquarters

Expansion of installed capacity Plásticos Branco and moving to its own headquarters.

1983

Laboratory

Investment in the structure of the physicochemical laboratory at headquarters.

1985

Leader In Automotive Compounds

Plásticos Branco is known as the leader in the composites market for the automotive segment.

1986

First Colorful Catalog

Assembly of the first Plásticos Branco color film catalogue.

1988

New Building

New expansion of installed capacity for white masterbatches and use of the new building - Plásticos Branco.

1989

Factory Change

New expansion of installed capacity for black masterbatches with factory change - Plásticos Branco.

1990

More Safety

Improvement on Work Safety: change in the manufacturing process.

1993

Zero Tolerance. Quality And Productivity

Introduction of the “Zero Tolerance” Program, focusing on Quality in addition to Productivity.

1995

Progress System

Implementation of the Progress system.

1996

Colorimetric Reading Range

Range definition in colorimetric reading analysis for Commodities.

1997

Foundation Of Cromex Brancolor

Foundation of CROMEX BRANCOLOR (Union of companies: Cromex Resinas Sintéticas and Plásticos Branco).

1998

Modernization

New investments were made in the modernization of the company Cromex Brancolor, such as the purchase of the first double thread.

1999

Dispermix®, Liquid Masterbatch

Start of production of the liquid masterbatch, now known as Dispermix®

2000

Plant In Bahia

Launch of the Bahia Plant for white and additive masterbatches.

2001

K Fair, Germany

First participation in the largest international plastic fair: K Fair (Germany).

2002

Six Sigma And Tpm

Introduction of Six Sigma and TPM Programs.

2003

Shortening Distances

The “Shortening Distances” program was implemented, with the objective of reducing the distance between the plant in Bahia and the headquarters in São Paulo.

2004

Cromex S/A

The São Paulo unit is called CROMEX S/A.

2005

Sap Implementation

Implementation of SAP (System Applications and Product for data processing)

Self-Management Program

Start of the “Self-management” program at the plant in Bahia.

2006

Latin America

Increased volume of exports to Latin America

2007

Lean Program

The production of black masterbatches is transferred to a new unit in Bahia and the “Lean” program was started for the entire company.

2008

Incorporated Units

Both units are incorporated as CROMEX S/A.

2009

Launching The Crm System

Launching of the CRM (Customer Relationship Management) tool.

Green Pe

Pioneering partnership with Braskem for the production of Green PE masterbatches.

2010

Chosen Best Masterbatches Supplier

Cromex is elected as one of the best Masterbatches Suppliers in the Highlight Pack Preference.

2011

New Equipment

Investments in new production equipment.

2012

Merger Cromex + Resinet

Merger between Cromex and Resinet.

2013

Resins Distribution

The company, in addition to producing masterbatches, starts distributing thermoplastic resins.

2014

Microcolor®, Micronized Compounds

Start of production of Microcolor® (micronized compounds).

2015

Cromex Celebrates 40 Years Of History

It's been 40 years investing in innovation, superior quality and high-performance professionals, which enabled Cromex to reach the leadership in the national market, always respecting people and thinking about the environment.

2016

Export Reaches 25% Of Sales

Cromex is committed to investing in the growth of its global presence, bringing innovative solutions with nationally recognized superior quality to other countries.

2017

New Logistics Structure

Cromex, aiming to improve its logistical efficiency in the delivery of its products invoiced at the São Paulo unit, implemented in November/2017 a new logistics structure, which has a partner in the General Warehouse figure, udLOG Brasil Armazéns Gerais Transporte e Logística.

2018

Release Of The Seal Think Green, Live All Colors

A symbol created to represent all the constant efforts to offer high quality and environmentally responsible products.

2019

Color Production In Ba

We expanded the lines produced at the Bahia plant, which now also produces our color masterbatches lines in addition to white, black and additives.

Rc-Black® Line

Launch of the rC-Black® black masterbatches line of high performance and covering power, which uses raw material from automotive tires in its composition in favor of sustainability.

2020

Migration To Sap S/4 Hana Cloud

We were one of the first companies to implement the new SAP cloud system, which has the latest automation and data processing technologies, allowing us to work with more agility and efficiency.

Cloud Tools

Part of the strategic goals, the growing digitization of activities such as sending and signing documents, storing files and an ERP system, provided more security, agility and productivity to our activities.

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